Marketing Approach by Samsung

Samsung and iPhones are fighting over consumer market.  You’re either an Android or iOS user. What could be a better way to create consumer shift than to put a problem in a spotlight and offer immediate solution.  Here is the Samsung Galaxy S5 Ad. If you ask me, I think it’s brilliant !

Don’t be a wall hugger campaign.

http://www.samsung.com/us/topic/the-next-big-thing-is-here-gs5/

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